Mission
Mission Statement will guides with decision making of an organization. It helps in tactic planning around medium term goal. Mission statement will help members for the organization to get a same page.
What will includes in this Mission Statement
While developing Mission Statement, it should be with of following questions
- What do we do today?
- What is the benefit?
- From whom do we do it?
Some of the essential features of mission statement
- Purpose & Value of organization
- What is the responsibility of an organization toward these clients
- Find the main objectives which support the company in realizing its mission
Vision
Vision will create a momentum of growing anticipation about the future,It attracts all customers and vendors who believe in the vision of the organization
Vision Statement?
When developing a vision statement which should follow the below questions.
- What to do?
- When to do?
- How to do?
Features of an effective vision statement
- Lack of ambiguity
- Describe bright future
- Memorable & engage expression
- Alignment with organizational value